diff --git a/homeassistant/components/cloud/__init__.py b/homeassistant/components/cloud/__init__.py
index 85ed7391ec7..954cc8385f6 100644
--- a/homeassistant/components/cloud/__init__.py
+++ b/homeassistant/components/cloud/__init__.py
@@ -91,27 +91,36 @@ class CloudNotAvailable(HomeAssistantError):
 
 @bind_hass
 @callback
-def async_is_logged_in(hass):
+def async_is_logged_in(hass) -> bool:
     """Test if user is logged in."""
     return DOMAIN in hass.data and hass.data[DOMAIN].is_logged_in
 
 
 @bind_hass
-async def async_create_cloudhook(hass, webhook_id):
+@callback
+def async_active_subscription(hass) -> bool:
+    """Test if user has an active subscription."""
+    return \
+        async_is_logged_in(hass) and not hass.data[DOMAIN].subscription_expired
+
+
+@bind_hass
+async def async_create_cloudhook(hass, webhook_id: str) -> str:
     """Create a cloudhook."""
     if not async_is_logged_in(hass):
         raise CloudNotAvailable
 
-    return await hass.data[DOMAIN].cloudhooks.async_create(webhook_id)
+    hook = await hass.data[DOMAIN].cloudhooks.async_create(webhook_id, True)
+    return hook['cloudhook_url']
 
 
 @bind_hass
-async def async_delete_cloudhook(hass, webhook_id):
+async def async_delete_cloudhook(hass, webhook_id: str) -> None:
     """Delete a cloudhook."""
-    if not async_is_logged_in(hass):
+    if DOMAIN not in hass.data:
         raise CloudNotAvailable
 
-    return await hass.data[DOMAIN].cloudhooks.async_delete(webhook_id)
+    await hass.data[DOMAIN].cloudhooks.async_delete(webhook_id)
 
 
 def is_cloudhook_request(request):
diff --git a/homeassistant/components/mobile_app/http_api.py b/homeassistant/components/mobile_app/http_api.py
index 4ae473876fc..8de1d954605 100644
--- a/homeassistant/components/mobile_app/http_api.py
+++ b/homeassistant/components/mobile_app/http_api.py
@@ -46,11 +46,9 @@ class RegistrationsView(HomeAssistantView):
 
         webhook_id = generate_secret()
 
-        if "cloud" in hass.config.components:
-            cloudhook = await async_create_cloudhook(hass, webhook_id)
-
-            if cloudhook is not None:
-                data[CONF_CLOUDHOOK_URL] = cloudhook[CONF_CLOUDHOOK_URL]
+        if hass.components.cloud.async_active_subscription():
+            data[CONF_CLOUDHOOK_URL] = \
+                await async_create_cloudhook(hass, webhook_id)
 
         data[CONF_WEBHOOK_ID] = webhook_id
 
diff --git a/tests/components/cloud/test_init.py b/tests/components/cloud/test_init.py
index 2418e091740..0780826afd3 100644
--- a/tests/components/cloud/test_init.py
+++ b/tests/components/cloud/test_init.py
@@ -190,10 +190,9 @@ async def test_create_cloudhook_no_login(hass):
     assert len(mock_create.mock_calls) == 0
 
 
-async def test_delete_cloudhook_no_login(hass):
+async def test_delete_cloudhook_no_setup(hass):
     """Test delete cloudhook when not logged in."""
-    assert await async_setup_component(hass, 'cloud', {})
-    coro = mock_coro({'yo': 'hey'})
+    coro = mock_coro()
     with patch('homeassistant.components.cloud.cloudhooks.'
                'Cloudhooks.async_delete', return_value=coro) as mock_delete, \
             pytest.raises(cloud.CloudNotAvailable):
@@ -205,28 +204,27 @@ async def test_delete_cloudhook_no_login(hass):
 async def test_create_cloudhook(hass):
     """Test create cloudhook."""
     assert await async_setup_component(hass, 'cloud', {})
-    coro = mock_coro({'yo': 'hey'})
+    coro = mock_coro({'cloudhook_url': 'hello'})
     with patch('homeassistant.components.cloud.cloudhooks.'
                'Cloudhooks.async_create', return_value=coro) as mock_create, \
             patch('homeassistant.components.cloud.async_is_logged_in',
                   return_value=True):
         result = await hass.components.cloud.async_create_cloudhook('hello')
 
-    assert result == {'yo': 'hey'}
+    assert result == 'hello'
     assert len(mock_create.mock_calls) == 1
 
 
 async def test_delete_cloudhook(hass):
     """Test delete cloudhook."""
     assert await async_setup_component(hass, 'cloud', {})
-    coro = mock_coro({'yo': 'hey'})
+    coro = mock_coro()
     with patch('homeassistant.components.cloud.cloudhooks.'
                'Cloudhooks.async_delete', return_value=coro) as mock_delete, \
             patch('homeassistant.components.cloud.async_is_logged_in',
                   return_value=True):
-        result = await hass.components.cloud.async_delete_cloudhook('hello')
+        await hass.components.cloud.async_delete_cloudhook('hello')
 
-    assert result == {'yo': 'hey'}
     assert len(mock_delete.mock_calls) == 1
 
 
@@ -244,3 +242,28 @@ async def test_async_logged_in(hass):
 
     # Cloud loaded, logged in
     assert hass.components.cloud.async_is_logged_in() is True
+
+
+async def test_async_active_subscription(hass):
+    """Test if is_logged_in works."""
+    # Cloud not loaded
+    assert hass.components.cloud.async_active_subscription() is False
+
+    assert await async_setup_component(hass, 'cloud', {})
+
+    # Cloud loaded, not logged in
+    assert hass.components.cloud.async_active_subscription() is False
+
+    hass.data['cloud'].id_token = "some token"
+
+    # Cloud loaded, logged in, invalid sub
+    with patch('jose.jwt.get_unverified_claims', return_value={
+            'custom:sub-exp': '{}-12-31'.format(utcnow().year - 1)
+    }):
+        assert hass.components.cloud.async_active_subscription() is False
+
+    # Cloud loaded, logged in, valid sub
+    with patch('jose.jwt.get_unverified_claims', return_value={
+            'custom:sub-exp': '{}-01-01'.format(utcnow().year + 1)
+    }):
+        assert hass.components.cloud.async_active_subscription() is True