diff --git a/homeassistant/components/elgato/__init__.py b/homeassistant/components/elgato/__init__.py
index 0c42e359d07..c074b3303e7 100644
--- a/homeassistant/components/elgato/__init__.py
+++ b/homeassistant/components/elgato/__init__.py
@@ -3,6 +3,7 @@ import logging
 
 from elgato import Elgato, ElgatoConnectionError
 
+from homeassistant.components.button import DOMAIN as BUTTON_DOMAIN
 from homeassistant.components.light import DOMAIN as LIGHT_DOMAIN
 from homeassistant.config_entries import ConfigEntry
 from homeassistant.const import CONF_HOST, CONF_PORT
@@ -12,7 +13,7 @@ from homeassistant.helpers.aiohttp_client import async_get_clientsession
 
 from .const import DOMAIN
 
-PLATFORMS = [LIGHT_DOMAIN]
+PLATFORMS = [BUTTON_DOMAIN, LIGHT_DOMAIN]
 
 
 async def async_setup_entry(hass: HomeAssistant, entry: ConfigEntry) -> bool:
diff --git a/homeassistant/components/elgato/button.py b/homeassistant/components/elgato/button.py
new file mode 100644
index 00000000000..4e77f05e415
--- /dev/null
+++ b/homeassistant/components/elgato/button.py
@@ -0,0 +1,62 @@
+"""Support for Elgato button."""
+from __future__ import annotations
+
+import logging
+
+from elgato import Elgato, ElgatoError, Info
+
+from homeassistant.components.button import ButtonEntity, ButtonEntityDescription
+from homeassistant.config_entries import ConfigEntry
+from homeassistant.const import ENTITY_CATEGORY_CONFIG
+from homeassistant.core import HomeAssistant
+from homeassistant.helpers.entity import DeviceInfo
+from homeassistant.helpers.entity_platform import AddEntitiesCallback
+
+from .const import DOMAIN
+
+_LOGGER = logging.getLogger(__name__)
+
+
+async def async_setup_entry(
+    hass: HomeAssistant,
+    entry: ConfigEntry,
+    async_add_entities: AddEntitiesCallback,
+) -> None:
+    """Set up Elgato button based on a config entry."""
+    elgato: Elgato = hass.data[DOMAIN][entry.entry_id]
+    info = await elgato.info()
+    async_add_entities([ElgatoIdentifyButton(elgato, info)])
+
+
+class ElgatoIdentifyButton(ButtonEntity):
+    """Defines an Elgato identify button."""
+
+    def __init__(self, elgato: Elgato, info: Info) -> None:
+        """Initialize the button entity."""
+        self.elgato = elgato
+        self._info = info
+        self.entity_description = ButtonEntityDescription(
+            key="identify",
+            name="Identify",
+            icon="mdi:help",
+            entity_category=ENTITY_CATEGORY_CONFIG,
+        )
+        self._attr_unique_id = f"{info.serial_number}_{self.entity_description.key}"
+
+    @property
+    def device_info(self) -> DeviceInfo:
+        """Return device information about this Elgato Light."""
+        return DeviceInfo(
+            identifiers={(DOMAIN, self._info.serial_number)},
+            manufacturer="Elgato",
+            model=self._info.product_name,
+            name=self._info.product_name,
+            sw_version=f"{self._info.firmware_version} ({self._info.firmware_build_number})",
+        )
+
+    async def async_press(self) -> None:
+        """Identify the light, will make it blink."""
+        try:
+            await self.elgato.identify()
+        except ElgatoError:
+            _LOGGER.exception("An error occurred while identifying the Elgato Light")
diff --git a/tests/components/elgato/test_button.py b/tests/components/elgato/test_button.py
new file mode 100644
index 00000000000..21211596d0c
--- /dev/null
+++ b/tests/components/elgato/test_button.py
@@ -0,0 +1,77 @@
+"""Tests for the Elgato Light button platform."""
+from unittest.mock import patch
+
+from elgato import ElgatoError
+import pytest
+
+from homeassistant.components.button import DOMAIN as BUTTON_DOMAIN, SERVICE_PRESS
+from homeassistant.const import (
+    ATTR_ENTITY_ID,
+    ATTR_ICON,
+    ENTITY_CATEGORY_CONFIG,
+    STATE_UNKNOWN,
+)
+from homeassistant.core import HomeAssistant
+from homeassistant.helpers import entity_registry as er
+
+from tests.components.elgato import init_integration
+from tests.test_util.aiohttp import AiohttpClientMocker
+
+
+@pytest.mark.freeze_time("2021-11-13 11:48:00")
+async def test_button_identify(
+    hass: HomeAssistant, aioclient_mock: AiohttpClientMocker
+) -> None:
+    """Test the Elgato identify button."""
+    await init_integration(hass, aioclient_mock)
+
+    entity_registry = er.async_get(hass)
+
+    state = hass.states.get("button.identify")
+    assert state
+    assert state.attributes.get(ATTR_ICON) == "mdi:help"
+    assert state.state == STATE_UNKNOWN
+
+    entry = entity_registry.async_get("button.identify")
+    assert entry
+    assert entry.unique_id == "CN11A1A00001_identify"
+    assert entry.entity_category == ENTITY_CATEGORY_CONFIG
+
+    with patch(
+        "homeassistant.components.elgato.light.Elgato.identify"
+    ) as mock_identify:
+        await hass.services.async_call(
+            BUTTON_DOMAIN,
+            SERVICE_PRESS,
+            {ATTR_ENTITY_ID: "button.identify"},
+            blocking=True,
+        )
+
+    assert len(mock_identify.mock_calls) == 1
+    mock_identify.assert_called_with()
+
+    state = hass.states.get("button.identify")
+    assert state
+    assert state.state == "2021-11-13T11:48:00+00:00"
+
+
+async def test_button_identify_error(
+    hass: HomeAssistant, aioclient_mock: AiohttpClientMocker, caplog
+) -> None:
+    """Test an error occurs with the Elgato identify button."""
+    await init_integration(hass, aioclient_mock)
+
+    with patch(
+        "homeassistant.components.elgato.light.Elgato.identify",
+        side_effect=ElgatoError,
+    ) as mock_identify:
+        await hass.services.async_call(
+            BUTTON_DOMAIN,
+            SERVICE_PRESS,
+            {ATTR_ENTITY_ID: "button.identify"},
+            blocking=True,
+        )
+
+    await hass.async_block_till_done()
+    assert len(mock_identify.mock_calls) == 1
+    assert "An error occurred while identifying the Elgato Light" in caplog.text