diff --git a/homeassistant/components/samsungtv/bridge.py b/homeassistant/components/samsungtv/bridge.py
index 4e53b0fd0a5..fd258f562b4 100644
--- a/homeassistant/components/samsungtv/bridge.py
+++ b/homeassistant/components/samsungtv/bridge.py
@@ -534,16 +534,21 @@ class SamsungTVWSBridge(SamsungTVBridge):
             )
             try:
                 await self._remote.start_listening(self._remote_event)
-            except ConnectionClosedError as err:
-                # This is only happening when the auth was switched to DENY
-                # A removed auth will lead to socket timeout because waiting
-                # for auth popup is just an open socket
+            except UnauthorizedError as err:
                 LOGGER.info(
                     "Failed to get remote for %s, re-authentication required: %s",
                     self.host,
                     err.__repr__(),
                 )
                 self._notify_reauth_callback()
+                self._remote = None
+            except ConnectionClosedError as err:
+                LOGGER.info(
+                    "Failed to get remote for %s: %s",
+                    self.host,
+                    err.__repr__(),
+                )
+                self._remote = None
             except ConnectionFailure as err:
                 LOGGER.warning(
                     "Unexpected ConnectionFailure trying to get remote for %s, "
diff --git a/tests/components/samsungtv/test_media_player.py b/tests/components/samsungtv/test_media_player.py
index 346d04e9a65..f40777ccff5 100644
--- a/tests/components/samsungtv/test_media_player.py
+++ b/tests/components/samsungtv/test_media_player.py
@@ -12,7 +12,7 @@ from samsungtvws.encrypted.remote import (
     SamsungTVEncryptedCommand,
     SamsungTVEncryptedWSAsyncRemote,
 )
-from samsungtvws.exceptions import ConnectionFailure, HttpApiError
+from samsungtvws.exceptions import ConnectionFailure, HttpApiError, UnauthorizedError
 from samsungtvws.remote import ChannelEmitCommand, SendRemoteKey
 from websockets.exceptions import ConnectionClosedError, WebSocketException
 
@@ -478,6 +478,24 @@ async def test_update_ws_connection_closed(
             async_fire_time_changed(hass, next_update)
         await hass.async_block_till_done()
 
+    state = hass.states.get(ENTITY_ID)
+    assert state.state == STATE_OFF
+
+
+async def test_update_ws_unauthorized_error(
+    hass: HomeAssistant, mock_now: datetime, remotews: Mock
+) -> None:
+    """Testing update tv unauthorized failure exception."""
+    await setup_samsungtv(hass, MOCK_CONFIGWS)
+
+    with patch.object(
+        remotews, "start_listening", side_effect=UnauthorizedError
+    ), patch.object(remotews, "is_alive", return_value=False):
+        next_update = mock_now + timedelta(minutes=5)
+        with patch("homeassistant.util.dt.utcnow", return_value=next_update):
+            async_fire_time_changed(hass, next_update)
+        await hass.async_block_till_done()
+
     assert [
         flow
         for flow in hass.config_entries.flow.async_progress()