diff --git a/homeassistant/components/bmw_connected_drive/config_flow.py b/homeassistant/components/bmw_connected_drive/config_flow.py
index cd43325f129..409bfdca6f1 100644
--- a/homeassistant/components/bmw_connected_drive/config_flow.py
+++ b/homeassistant/components/bmw_connected_drive/config_flow.py
@@ -7,7 +7,11 @@ from typing import Any
 
 from bimmer_connected.api.authentication import MyBMWAuthentication
 from bimmer_connected.api.regions import get_region_from_name
-from bimmer_connected.models import MyBMWAPIError, MyBMWAuthError
+from bimmer_connected.models import (
+    MyBMWAPIError,
+    MyBMWAuthError,
+    MyBMWCaptchaMissingError,
+)
 from httpx import RequestError
 import voluptuous as vol
 
@@ -54,6 +58,8 @@ async def validate_input(hass: HomeAssistant, data: dict[str, Any]) -> dict[str,
 
     try:
         await auth.login()
+    except MyBMWCaptchaMissingError as ex:
+        raise MissingCaptcha from ex
     except MyBMWAuthError as ex:
         raise InvalidAuth from ex
     except (MyBMWAPIError, RequestError) as ex:
@@ -98,6 +104,8 @@ class BMWConfigFlow(ConfigFlow, domain=DOMAIN):
                     CONF_REFRESH_TOKEN: info.get(CONF_REFRESH_TOKEN),
                     CONF_GCID: info.get(CONF_GCID),
                 }
+            except MissingCaptcha:
+                errors["base"] = "missing_captcha"
             except CannotConnect:
                 errors["base"] = "cannot_connect"
             except InvalidAuth:
@@ -192,3 +200,7 @@ class CannotConnect(HomeAssistantError):
 
 class InvalidAuth(HomeAssistantError):
     """Error to indicate there is invalid auth."""
+
+
+class MissingCaptcha(HomeAssistantError):
+    """Error to indicate the captcha token is missing."""
diff --git a/homeassistant/components/bmw_connected_drive/coordinator.py b/homeassistant/components/bmw_connected_drive/coordinator.py
index 992e7dea6b2..d38b7ffacc2 100644
--- a/homeassistant/components/bmw_connected_drive/coordinator.py
+++ b/homeassistant/components/bmw_connected_drive/coordinator.py
@@ -7,7 +7,12 @@ import logging
 
 from bimmer_connected.account import MyBMWAccount
 from bimmer_connected.api.regions import get_region_from_name
-from bimmer_connected.models import GPSPosition, MyBMWAPIError, MyBMWAuthError
+from bimmer_connected.models import (
+    GPSPosition,
+    MyBMWAPIError,
+    MyBMWAuthError,
+    MyBMWCaptchaMissingError,
+)
 from httpx import RequestError
 
 from homeassistant.config_entries import ConfigEntry
@@ -61,6 +66,12 @@ class BMWDataUpdateCoordinator(DataUpdateCoordinator[None]):
 
         try:
             await self.account.get_vehicles()
+        except MyBMWCaptchaMissingError as err:
+            # If a captcha is required (user/password login flow), always trigger the reauth flow
+            raise ConfigEntryAuthFailed(
+                translation_domain=DOMAIN,
+                translation_key="missing_captcha",
+            ) from err
         except MyBMWAuthError as err:
             # Allow one retry interval before raising AuthFailed to avoid flaky API issues
             if self.last_update_success:
diff --git a/homeassistant/components/bmw_connected_drive/manifest.json b/homeassistant/components/bmw_connected_drive/manifest.json
index 6bc9027ac19..584eb1eebb5 100644
--- a/homeassistant/components/bmw_connected_drive/manifest.json
+++ b/homeassistant/components/bmw_connected_drive/manifest.json
@@ -7,5 +7,5 @@
   "iot_class": "cloud_polling",
   "loggers": ["bimmer_connected"],
   "quality_scale": "platinum",
-  "requirements": ["bimmer-connected[china]==0.16.3"]
+  "requirements": ["bimmer-connected[china]==0.16.4"]
 }
diff --git a/homeassistant/components/bmw_connected_drive/strings.json b/homeassistant/components/bmw_connected_drive/strings.json
index fed71f85e35..0e7a4a32ef4 100644
--- a/homeassistant/components/bmw_connected_drive/strings.json
+++ b/homeassistant/components/bmw_connected_drive/strings.json
@@ -11,7 +11,8 @@
     },
     "error": {
       "cannot_connect": "[%key:common::config_flow::error::cannot_connect%]",
-      "invalid_auth": "[%key:common::config_flow::error::invalid_auth%]"
+      "invalid_auth": "[%key:common::config_flow::error::invalid_auth%]",
+      "missing_captcha": "Captcha validation missing"
     },
     "abort": {
       "already_configured": "[%key:common::config_flow::abort::already_configured_account%]",
@@ -200,6 +201,9 @@
   "exceptions": {
     "invalid_poi": {
       "message": "Invalid data for point of interest: {poi_exception}"
+    },
+    "missing_captcha": {
+      "message": "Login requires captcha validation"
     }
   }
 }
diff --git a/requirements_all.txt b/requirements_all.txt
index 89114ef7724..6bd9afc33c0 100644
--- a/requirements_all.txt
+++ b/requirements_all.txt
@@ -576,7 +576,7 @@ beautifulsoup4==4.12.3
 # beewi-smartclim==0.0.10
 
 # homeassistant.components.bmw_connected_drive
-bimmer-connected[china]==0.16.3
+bimmer-connected[china]==0.16.4
 
 # homeassistant.components.bizkaibus
 bizkaibus==0.1.1
diff --git a/requirements_test_all.txt b/requirements_test_all.txt
index 0a763845ded..f617bab52c6 100644
--- a/requirements_test_all.txt
+++ b/requirements_test_all.txt
@@ -510,7 +510,7 @@ base36==0.1.1
 beautifulsoup4==4.12.3
 
 # homeassistant.components.bmw_connected_drive
-bimmer-connected[china]==0.16.3
+bimmer-connected[china]==0.16.4
 
 # homeassistant.components.eq3btsmart
 # homeassistant.components.esphome
diff --git a/tests/components/bmw_connected_drive/test_config_flow.py b/tests/components/bmw_connected_drive/test_config_flow.py
index 9d4d15703f2..f57f1a304ac 100644
--- a/tests/components/bmw_connected_drive/test_config_flow.py
+++ b/tests/components/bmw_connected_drive/test_config_flow.py
@@ -4,8 +4,13 @@ from copy import deepcopy
 from unittest.mock import patch
 
 from bimmer_connected.api.authentication import MyBMWAuthentication
-from bimmer_connected.models import MyBMWAPIError, MyBMWAuthError
+from bimmer_connected.models import (
+    MyBMWAPIError,
+    MyBMWAuthError,
+    MyBMWCaptchaMissingError,
+)
 from httpx import RequestError
+import pytest
 
 from homeassistant import config_entries
 from homeassistant.components.bmw_connected_drive.config_flow import DOMAIN
@@ -311,3 +316,31 @@ async def test_reconfigure_unique_id_abort(hass: HomeAssistant) -> None:
         assert result2["type"] is FlowResultType.ABORT
         assert result2["reason"] == "account_mismatch"
         assert config_entry.data == FIXTURE_COMPLETE_ENTRY
+
+
+@pytest.mark.usefixtures("bmw_fixture")
+async def test_captcha_flow_not_set(hass: HomeAssistant) -> None:
+    """Test the external flow with captcha failing once and succeeding the second time."""
+
+    TEST_REGION = "north_america"
+
+    # Start flow and open form
+    # Start flow and open form
+    result = await hass.config_entries.flow.async_init(
+        DOMAIN, context={"source": config_entries.SOURCE_USER}
+    )
+    assert result["type"] is FlowResultType.FORM
+    assert result["step_id"] == "user"
+
+    # Add login data
+    with patch(
+        "bimmer_connected.api.authentication.MyBMWAuthentication._login_row_na",
+        side_effect=MyBMWCaptchaMissingError(
+            "Missing hCaptcha token for North America login"
+        ),
+    ):
+        result = await hass.config_entries.flow.async_configure(
+            result["flow_id"],
+            user_input={**FIXTURE_USER_INPUT, CONF_REGION: TEST_REGION},
+        )
+        assert result["errors"]["base"] == "missing_captcha"
diff --git a/tests/components/bmw_connected_drive/test_coordinator.py b/tests/components/bmw_connected_drive/test_coordinator.py
index b0f507bbfc2..774a85eb6da 100644
--- a/tests/components/bmw_connected_drive/test_coordinator.py
+++ b/tests/components/bmw_connected_drive/test_coordinator.py
@@ -1,13 +1,19 @@
 """Test BMW coordinator."""
 
+from copy import deepcopy
 from datetime import timedelta
 from unittest.mock import patch
 
-from bimmer_connected.models import MyBMWAPIError, MyBMWAuthError
+from bimmer_connected.models import (
+    MyBMWAPIError,
+    MyBMWAuthError,
+    MyBMWCaptchaMissingError,
+)
 from freezegun.api import FrozenDateTimeFactory
 import pytest
 
 from homeassistant.components.bmw_connected_drive import DOMAIN as BMW_DOMAIN
+from homeassistant.const import CONF_REGION
 from homeassistant.core import DOMAIN as HOMEASSISTANT_DOMAIN, HomeAssistant
 from homeassistant.exceptions import ConfigEntryAuthFailed
 from homeassistant.helpers import issue_registry as ir
@@ -122,3 +128,38 @@ async def test_init_reauth(
         f"config_entry_reauth_{BMW_DOMAIN}_{config_entry.entry_id}",
     )
     assert reauth_issue.active is True
+
+
+@pytest.mark.usefixtures("bmw_fixture")
+async def test_captcha_reauth(
+    hass: HomeAssistant,
+    freezer: FrozenDateTimeFactory,
+) -> None:
+    """Test the reauth form."""
+    TEST_REGION = "north_america"
+
+    config_entry_fixure = deepcopy(FIXTURE_CONFIG_ENTRY)
+    config_entry_fixure["data"][CONF_REGION] = TEST_REGION
+    config_entry = MockConfigEntry(**config_entry_fixure)
+    config_entry.add_to_hass(hass)
+
+    await hass.config_entries.async_setup(config_entry.entry_id)
+    await hass.async_block_till_done()
+
+    coordinator = config_entry.runtime_data.coordinator
+
+    assert coordinator.last_update_success is True
+
+    freezer.tick(timedelta(minutes=10, seconds=1))
+    with patch(
+        "bimmer_connected.account.MyBMWAccount.get_vehicles",
+        side_effect=MyBMWCaptchaMissingError(
+            "Missing hCaptcha token for North America login"
+        ),
+    ):
+        async_fire_time_changed(hass)
+        await hass.async_block_till_done()
+
+    assert coordinator.last_update_success is False
+    assert isinstance(coordinator.last_exception, ConfigEntryAuthFailed) is True
+    assert coordinator.last_exception.translation_key == "missing_captcha"