diff --git a/homeassistant/components/template/binary_sensor.py b/homeassistant/components/template/binary_sensor.py
index 53267b29341..2a537e2aa6b 100644
--- a/homeassistant/components/template/binary_sensor.py
+++ b/homeassistant/components/template/binary_sensor.py
@@ -331,6 +331,7 @@ class TriggerBinarySensorEntity(TriggerEntity, BinarySensorEntity, RestoreEntity
             and self._state is None
         ):
             self._state = last_state.state == STATE_ON
+            self.restore_attributes(last_state)
 
             if CONF_AUTO_OFF not in self._config:
                 return
diff --git a/homeassistant/components/template/trigger_entity.py b/homeassistant/components/template/trigger_entity.py
index bebe941fbf9..6780d12c507 100644
--- a/homeassistant/components/template/trigger_entity.py
+++ b/homeassistant/components/template/trigger_entity.py
@@ -4,8 +4,16 @@ from __future__ import annotations
 import logging
 from typing import Any
 
-from homeassistant.const import CONF_DEVICE_CLASS, CONF_ICON, CONF_NAME, CONF_UNIQUE_ID
-from homeassistant.core import HomeAssistant, callback
+from homeassistant.const import (
+    ATTR_ENTITY_PICTURE,
+    ATTR_FRIENDLY_NAME,
+    ATTR_ICON,
+    CONF_DEVICE_CLASS,
+    CONF_ICON,
+    CONF_NAME,
+    CONF_UNIQUE_ID,
+)
+from homeassistant.core import HomeAssistant, State, callback
 from homeassistant.exceptions import TemplateError
 from homeassistant.helpers import template
 from homeassistant.helpers.update_coordinator import CoordinatorEntity
@@ -13,6 +21,12 @@ from homeassistant.helpers.update_coordinator import CoordinatorEntity
 from . import TriggerUpdateCoordinator
 from .const import CONF_ATTRIBUTES, CONF_AVAILABILITY, CONF_PICTURE
 
+CONF_TO_ATTRIBUTE = {
+    CONF_ICON: ATTR_ICON,
+    CONF_NAME: ATTR_FRIENDLY_NAME,
+    CONF_PICTURE: ATTR_ENTITY_PICTURE,
+}
+
 
 class TriggerEntity(CoordinatorEntity[TriggerUpdateCoordinator]):
     """Template entity based on trigger data."""
@@ -45,10 +59,10 @@ class TriggerEntity(CoordinatorEntity[TriggerUpdateCoordinator]):
         self._to_render_complex: list[str] = []
 
         for itm in (
-            CONF_NAME,
-            CONF_ICON,
-            CONF_PICTURE,
             CONF_AVAILABILITY,
+            CONF_ICON,
+            CONF_NAME,
+            CONF_PICTURE,
         ):
             if itm not in config:
                 continue
@@ -115,6 +129,21 @@ class TriggerEntity(CoordinatorEntity[TriggerUpdateCoordinator]):
         if self.coordinator.data is not None:
             self._process_data()
 
+    def restore_attributes(self, last_state: State) -> None:
+        """Restore attributes."""
+        for conf_key, attr in CONF_TO_ATTRIBUTE.items():
+            if conf_key not in self._config or attr not in last_state.attributes:
+                continue
+            self._rendered[conf_key] = last_state.attributes[attr]
+
+        if CONF_ATTRIBUTES in self._config:
+            extra_state_attributes = {}
+            for attr in self._config[CONF_ATTRIBUTES]:
+                if attr not in last_state.attributes:
+                    continue
+                extra_state_attributes[attr] = last_state.attributes[attr]
+            self._rendered[CONF_ATTRIBUTES] = extra_state_attributes
+
     @callback
     def _process_data(self) -> None:
         """Process new data."""
diff --git a/tests/components/template/test_binary_sensor.py b/tests/components/template/test_binary_sensor.py
index 4bd6c9ce305..8c408460a21 100644
--- a/tests/components/template/test_binary_sensor.py
+++ b/tests/components/template/test_binary_sensor.py
@@ -1142,29 +1142,41 @@ async def test_template_with_trigger_templated_delay_on(hass, start_ha):
                     "name": "test",
                     "state": "{{ trigger.event.data.beer == 2 }}",
                     "device_class": "motion",
+                    "picture": "{{ '/local/dogs.png' }}",
+                    "icon": "{{ 'mdi:pirate' }}",
+                    "attributes": {
+                        "plus_one": "{{ trigger.event.data.beer + 1 }}",
+                        "another": "{{ trigger.event.data.uno_mas or 1 }}",
+                    },
                 },
             },
         },
     ],
 )
 @pytest.mark.parametrize(
-    "restored_state, initial_state",
+    "restored_state, initial_state, initial_attributes",
     [
-        (ON, ON),
-        (OFF, OFF),
-        (STATE_UNAVAILABLE, STATE_UNKNOWN),
-        (STATE_UNKNOWN, STATE_UNKNOWN),
+        (ON, ON, ["entity_picture", "icon", "plus_one"]),
+        (OFF, OFF, ["entity_picture", "icon", "plus_one"]),
+        (STATE_UNAVAILABLE, STATE_UNKNOWN, []),
+        (STATE_UNKNOWN, STATE_UNKNOWN, []),
     ],
 )
 async def test_trigger_entity_restore_state(
-    hass, count, domain, config, restored_state, initial_state
+    hass, count, domain, config, restored_state, initial_state, initial_attributes
 ):
     """Test restoring trigger template binary sensor."""
 
+    restored_attributes = {
+        "entity_picture": "/local/cats.png",
+        "icon": "mdi:ship",
+        "plus_one": 55,
+    }
+
     fake_state = State(
         "binary_sensor.test",
         restored_state,
-        {},
+        restored_attributes,
     )
     fake_extra_data = {
         "auto_off_time": None,
@@ -1183,6 +1195,22 @@ async def test_trigger_entity_restore_state(
 
     state = hass.states.get("binary_sensor.test")
     assert state.state == initial_state
+    for attr in restored_attributes:
+        if attr in initial_attributes:
+            assert state.attributes[attr] == restored_attributes[attr]
+        else:
+            assert attr not in state.attributes
+    assert "another" not in state.attributes
+
+    hass.bus.async_fire("test_event", {"beer": 2})
+    await hass.async_block_till_done()
+
+    state = hass.states.get("binary_sensor.test")
+    assert state.state == ON
+    assert state.attributes["icon"] == "mdi:pirate"
+    assert state.attributes["entity_picture"] == "/local/dogs.png"
+    assert state.attributes["plus_one"] == 3
+    assert state.attributes["another"] == 1
 
 
 @pytest.mark.parametrize("count,domain", [(1, "template")])